URL Inspection tool
Also known as: URL Inspection, Search Console URL Inspection
The URL Inspection tool is a Google Search Console feature that returns Google's current state for any URL on your verified domain — whether it's indexed, what canonical URL Google chose, when it was last crawled, what HTTP status it returned, whether mobile-friendly, whether schema is valid, and which sitemap referenced it. The single most-used Search Console feature for debugging indexation issues.
What the URL Inspection tool returns
For any URL you query, the report shows:
- Coverage status — Indexed, Excluded, or Error
- Page indexing — submitted via sitemap? discovered through links?
- Canonical URLs — the canonical you declared vs the canonical Google chose
- Last crawled — date, user agent (mobile vs desktop)
- HTTP response — 200, 404, 301, etc.
- Mobile usability — passes / fails for mobile rendering
- Rich results — which schema types Google detected and any errors
- Page resources — JS, CSS, image fetch status during render
Two views: indexed page vs live page
- Indexed page — what Google currently has in its index (potentially stale)
- Live page (button: “Test live URL”) — what Google sees if it crawls the page right now
If the two diverge significantly, Google’s index is behind. Common cause: rapid recent changes that haven’t been recrawled.
When to use URL Inspection
The high-value use cases:
- “Why isn’t this URL indexed?” — the tool tells you exactly which exclusion reason
- “Did Google see my recent change?” — Test live URL compares index vs current
- “Did my canonical work?” — shows canonical-Google-chose vs canonical-you-declared
- “Are my rich results validating?” — schema validation in context
- “Is JavaScript content rendering?” — Rendered HTML view shows post-render DOM
Request Indexing button
After fixing an issue, the tool offers a “Request Indexing” button. This adds the URL to Google’s crawl queue. Limits:
- Quota of ~10 requests per day per Search Console property
- Doesn’t guarantee indexing (Google still applies quality filters)
- Can be 1-7 days before recrawl actually happens
For large-scale reindex needs (e.g., 1000+ URLs after a migration), the Indexing API is more efficient.
Common patterns we see
In typical audit work, URL Inspection reveals:
- Pages declared canonical but Google chose a different URL (~ canonical conflict)
- Pages marked indexed but with “Submitted URL not selected as canonical” — Google demoted to non-canonical
- Pages with
200 OKserver response but treated as soft 404 — content too thin - Mobile-usability failures on responsive sites (CSS overrides causing layout breaks)
- Schema validation errors that the Rich Results Test didn’t surface
The tool is the truth-teller for indexation debugging. Anything else is inference.
API access
The Search Console URL Inspection API allows programmatic checks — useful for sitewide audits at scale. We use it in our nightly Resocial monitoring to flag indexation regressions automatically.
Resocial perspective
URL Inspection is one of our daily-use tools for client troubleshooting. The “canonical Google chose vs declared” comparison is the single most valuable signal — it reveals where Google disagrees with your canonical declarations. Our Technical SEO service integrates this into the continuous-audit workflow.
- Resocial service →
/services/seo/technical-seo/ - Read on the blog →
/blog/technical-seo-complete-guide/